Loeb & Loeb represented iconic content creator, professional gamer and streaming superstar Tyler "Ninja" Blevins in his new partnership with G FUEL. Ninja signed a multi-year deal with the energy drink and supplement brand that will include a series of product launches as part of the collaboration.
The Loeb team that represented Ninja was led by Arash Khalili, co-chair of the firm’s Capital Markets & Corporate practice and Sports industry practice, and included Advanced Media & Technology partner Bess Morgan; and Corporate partner Mike Grossman and associate Edward Lee.
For more information, please see G FUEL’s press release.
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Co-Chair, Loeb & Loeb LLP
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Deputy Chair, Capital Markets & Corporate